Basic Tips on How to Sell On Ebay

By Donna Knight

So you want to sell stuff on eBay, but you have two minor problems: You don’t know how and you don’t have stuff to sell. Not a problem. For tips to get you pointed in the right direction, read on.

Before you begin you’ll need some basic equipment: A computer, Internet access, a digital camera, and some space to put your stuff in. That’s really all you’ll need. You’ll also need shipping and packing supplies but that is addressed later.

Next you’ll need to learn how to list auctions. Go to the eBay sellers’ overview: http://pages.ebay.com/education/sellingtips/index.html. This will be your lifeline. There is a plethora of information there on everything you always wanted to know and more. Don’t get overwhelmed; just take it one step at a time. You’ll see there is information on listings, on bidding, on photos, and on feedback – it’s all there.

Next you’ll need to figure out what to sell. Before you zero in on a particular niche, you need some experience and some feedback. Buyers are generally leery of sellers (and bidders who are brand new who have a feedback rating of less than 10 evaluations. While you are getting your feet wet, look around your own house first. You’d be amazed at what people buy. You could list outgrown clothing, magazines, candle holders, CD, books, flannel sheets, recipes, the ugly old lamp that was Aunt Mildred’s, all those goofy Christmas gifts sitting in your basement, or that old baby gate with a stain on it. Get the idea? On Ebay, one woman’s garbage is another woman’s treasure. You never know what someone will want.

While you want to just get experience with your first posting, you don’t want to list something that isn’t likely to sell. Do your research first before you invest the time in putting together a listing. An easy method to use is do a “search” on eBay, then look up COMPLETED ITEMS, then sort by HIGHEST price. Then you’ll see if your Tommy Bahama shirt is really worth anything. Or you’ll see that your old baseball cards had 23 listings and not one of them sold.

Pricing is another issue to consider. This is another subject you’ll need to research. You’ll do this following the same previously mentioned steps to see what the item is going for. Don’t try to overcharge. You know how you feel when you go to a garage sale and you see a pair of jeans for $15 or books for $4 each. Most people come to eBay looking for a bargain. Consider how much you have invested into the item. If you have an item from around the house, you may consider that something is better than nothing, so you may be inclined to start the bidding quite low. If you bought it with the specific intention to resell, you will, at the very minimum, want to break even, so take the price you paid for it and consider other costs, i.e. listing fees, final value fees (all explained in your lifeline – eBay seller overview above). People are much more apt to bid if the bidding starts LOW. Sometimes though, you will have collectibles that are worth a chunk of money. Don’t give away that vintage postcard that is worth $56! Make sure you do your homework before you price it.

The next big question is how do you get paid? You determine what you would accept. Online payments via PayPal (paypal.com) are very convenient. You can also decide that you’ll accept money orders or personal checks. The more options you leave your buyers, the more likely you’ll get more bids. Your goal is to get as many people as you can competing to bid on your item.

You also need to decide how you want to ship your items to the auction winners. Many sellers use USPS, while others prefer UPS. If you use USPS and ship via Priority Mail, you can get your envelopes and boxes free from USPS. If you ship First Class or Parcel Post or UPS, you’ll have to shop around for deals on boxes or envelopes and bubble wrap or packing peanuts.

I hope this isn’t too overwhelming. Yes there is a lot to learn, but it’s not rocket science. Just take it one step at a time. It’s a learning process. You’ll find that getting support makes it all the easier. Some yahoo groups (or MSN or AOL, or whatever your preference) are great sources for support and camaraderie with others who are doing the same.

So in short, if you want to just get your feet wet as a seller on Ebay and learn on your own, YOU CAN DO IT. If you do better chatting with others, those resources are available too. Use what is available.
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Donna Knight is a Website Promotion Specialist who has sold everything from digital products, including ebooks and software, to hard goods such as computers and medical transcription equipment on Ebay. For more tips to help you sell your product or service online, visit her Internet Marketing Tools and Reviews blog at http://www.DonnaKnight.com
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Copyright (C) 2005 Donna Knight. All Rights Reserved. Permission granted to post this article in newsletters, free ebooks or websites as long as the article and resource box remain intact. For product reviews, you may substitute your affiliate referral link for the product URL.