How To Promote Yourself Effectively With Articles

A very efficient way to advertise your professional services, the products you are selling or simply to help you find a better job is to write targeted articles.

Once you write the article, there are many sites you can submit it to. If you have a mailing list or email list of customers, you can send and email to them with the article and a link to your site or to a product you’re promoting.

The articles can be submitted to multiple article directory or submission sitges as long as the the content was written by you; i.e. you can’t copy someone else’s work and submit it as your own. The only condition is that they must keep their original form, no altering, along with your presentation. This means actually more visibly and it is exactly what you need.

These articles would include at the end a resource box, which is a short description about you or your business and showcase various solutions to real problems that people in your target market have in their personal or business life. They should also include a statement allowing people to copy your article as long as the entire article remains intact. Giving reprint rights can make your article viral.

The more informative and interesting your article is, the more people will remember it and pass it on.

If you don’t have a lot of experience writing articles, there are some ways that you will benefit from writing articles:

• If you have a skill, you can write a technical article. You have to be sure the article is clear and understandable to someone who is not a technical person like yourself. Try to make as few assumptions as possible about what the reader knows already. Do not use too much technical jargon without defining it or it will turn the reader off.
• It will bring you visibility to your name.
• If it’s well-written, it will help people, and they will remember you for it.
• You can prove your expertise in your profession. There are many people who know a lot, but the ones who write their knowledge down to teach others will be remembered best.

Writing articles will do you no good if they don’t contain useful information. Even if the purpose of the article is to feature a link to something you’re selling in the resource box, people will be more likely to click on the link and buy if your article has already helped them in some way. Publishing articles means they have to contains mostly useful information and just a little bit of advertising.

While there are lots of free places to publish your article, you could get better exposure by publishing with a service that charges a small fee to publish your article to multiple sites, since they can reach publishers who may be otherwise inaccessible. If a site is going to charge a fee to publish your article on their site, make sure they have high search engine ranking. These sites will generally allow you to get more visibility than submitting to low traffic new article submission sites.

If the service is really good, they will have professionals who are experts at getting publicity for your articles. If you don’t have the time to submit your article to sites yourself, hiring a professional company to do it for you is the way to go as long as you take the precautions mentioned above.
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Donna Knight is a Computer Trainer and Website Promotion Specialist. She has built over 250 websites and helps new site owners promote their site cheaply. For tips that will help you save money and save time when marketing online, visit her Internet Marketing Tools and Reviews blog at http://www.DonnaKnight.com. Copyright (c) 2006 Donna Knight. Permission granted to reprint this article as long as the article and resource box remain intact.